To bring more people to eat at Giraffas during the Brazilian World Cup in 2014 we created a mobile game that made their phone screens able to recognize the touch of a paper ball turning trays into a virtual soccer field. The catch: it could only be played at the chain's restaurants.
Role: Creator , Creative Direction, UI/UX and Creative Technologist
Awards
Cannes Lions
1 SILVER Mobile
El Ojo
1 SILVER Mobile
SHORTLIST Technology
IAB Mixx
1 GOLD Game
MMA Smarties
1 GOLD Innovation
The One Show
MERIT Mobile
The Webby Awards
HONOURABLE MENTION Mobile
Luerzer's Archive
July/August – Digital
Lusos
1 SILVER Mobile
3 BRONZE Digital
CCSP - Creative Clubs of Sao Paulo
FINALIST Mobile
IAB Brazil
BEST DIGITAL CASE