We launches the second phase the brand campaign,”It’s between you,” with a special film for Mother's Day.
A global campaign produced during the lockdown, with films made following all World Health Organization rules.
The campaign celebrates the universal moments of intimate connection during this uncertain and difficult time, and shows how people are managing to stay close to those they love - even in isolation - in a private and meaningful way through the use of WhatsApp. This was created in partnership with Almap BBDO
Role: WhatsApp Global Creative Direction
Awards
The best spot in brazil during the lockdown, according to Brazilian journalists.
D&AD
1 Wood Pencil / Cinematography / Film
CICLOPE LATINO
Winner - Best Cinematography
LIA
1 Bronze
1 Finalist
CCSP
In book - film
In book - direction
In book - cinematography
In book - soundtrack
El Ojo
Shortlist - direction
Shortlist - best use of soundtrack